Bespoke half-day or full-day training courses available for marketing & admissions teams

Delivered by The September Consultancy, we can arrange a ½ day or full day training course that aims to give those in Marketing and Admissions the essential tools and knowledge to position your school competitively in the global education market.

Training programmes are bespoke to the needs of schools, and can be delivered online or in-person.

Remote training courses over a number of weeks can also be discussed.

Example Programme

Session 1: Introduction to international marketing for schools

Overview of international marketing principles.
How to develop an effective international recruitment strategy.

Session 2: Understanding key international markets

Deep dive into key countries and their unique recruitment landscapes.
Identifying opportunities and challenges in different regions.

Session 3: Branding and positioning your school internationally

Strategies to enhance your school's brand and presence in global markets.
Tailoring your school's messaging for specific cultural contexts.

Session 4: Working with education agents and building networks

Best practices for building relationships with education agents.
Identifying and partnering with agents in key regions.

Session 5: Maximizing international recruitment fairs and travel

How to make the most of recruitment fairs and international travel.
Building a recruitment plan for on-the-ground efforts.

Session 6: Nurturing your customer pipeline

Measuring your current conversion rates of enquiry to registration and enquiry to acceptance
Identifying bottlenecks in your admissions pipeline
Enhancing customer care with agents and families
Best practices for tours, visitors
How to follow up effectively

Bespoke half-day or full-day training courses available for marketing & admissions teams

Example Programme

Session 1: Introduction to international marketing for schools

Session 2: Understanding key international markets

Session 3: Branding and positioning your school internationally

Session 4: Working with education agents and building networks

Session 5: Maximizing international recruitment fairs and travel

Session 6: Nurturing your customer pipeline

Prices

Ready to get started?

Bespoke half-day or full-day training courses available for marketing & admissions teams

Example Programme

Session 1: Introduction to international marketing for schools

Session 2: Understanding key international markets

Session 3: Branding and positioning your school internationally

Session 4: Working with education agents and building networks

Session 5: Maximizing international recruitment fairs and travel

Session 6: Nurturing your customer pipeline

Prices

Ready to get started?

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